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	<title>Promo Magazine</title>
	<link>http://expert.promomagazine.com/rebates_and_rewards</link>
	<description>Just another ATE weblog</description>
	<pubDate>Mon, 24 Nov 2008 18:44:48 +0000</pubDate>
	<generator>http://expert.promomagazine.com/rebates_and_rewards</generator>
	<language>en</language>

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	<item>
		<title>Can we trust rebates now?</title>
		<link>http://expert.promomagazine.com/rebates_and_rewards/2008/11/24/can-we-trust-rebates-now/</link>
		<comments>http://expert.promomagazine.com/rebates_and_rewards/2008/11/24/can-we-trust-rebates-now/</comments>
		<pubDate>Mon, 24 Nov 2008 18:44:48 +0000</pubDate>
		<dc:creator>Mark_Osbourne</dc:creator>
		
		<guid>http://expert.promomagazine.com/rebates_and_rewards/2008/11/24/can-we-trust-rebates-now/</guid>
		<description><![CDATA[After CPG going bankrupt and apparently mailing out thousands of NSF checks, how can I protect my business if I run a rebate program? ]]></description>
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		<title>Help!</title>
		<link>http://expert.promomagazine.com/rebates_and_rewards/2008/10/13/help/</link>
		<comments>http://expert.promomagazine.com/rebates_and_rewards/2008/10/13/help/</comments>
		<pubDate>Mon, 13 Oct 2008 15:42:17 +0000</pubDate>
		<dc:creator>Interested_Stella</dc:creator>
		
	<category>Uncategorized</category>
		<guid>http://expert.promomagazine.com/rebates_and_rewards/2008/10/13/help/</guid>
		<description><![CDATA[If you were a retailer/merchant, how would you be focused on promoting gift cards in this 'new' economy?  What would you be doing to try to maintain market share?  What would be your focus in terms of marketplace message points, product and/or new features or services that consumers will value and embrace? ]]></description>
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		<title>Green Rebates</title>
		<link>http://expert.promomagazine.com/rebates_and_rewards/2008/09/03/green-rebates/</link>
		<comments>http://expert.promomagazine.com/rebates_and_rewards/2008/09/03/green-rebates/</comments>
		<pubDate>Wed, 03 Sep 2008 21:09:53 +0000</pubDate>
		<dc:creator>Jan_Johnston</dc:creator>
		
	<category>Uncategorized</category>
		<guid>http://expert.promomagazine.com/rebates_and_rewards/2008/09/03/green-rebates/</guid>
		<description><![CDATA[Your 'green rebates' sounds very interesting, but I don’t quite follow how this works.  Can you explain it to me?                    ]]></description>
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		<title>security</title>
		<link>http://expert.promomagazine.com/rebates_and_rewards/2008/04/16/security/</link>
		<comments>http://expert.promomagazine.com/rebates_and_rewards/2008/04/16/security/</comments>
		<pubDate>Thu, 17 Apr 2008 03:56:04 +0000</pubDate>
		<dc:creator>Adam_Schafer</dc:creator>
		
	<category>Uncategorized</category>
		<guid>http://expert.promomagazine.com/rebates_and_rewards/2008/04/16/security/</guid>
		<description><![CDATA[What is the intention of security scratch off labels on the back of $0-stored value cards?  Is it really a security feature, or just a comfort level for issuers, reatialers and consumers?
Thanks,  A. ]]></description>
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		<title>Next generation of opportunity?</title>
		<link>http://expert.promomagazine.com/rebates_and_rewards/2008/04/07/next-generation-of-opportunity/</link>
		<comments>http://expert.promomagazine.com/rebates_and_rewards/2008/04/07/next-generation-of-opportunity/</comments>
		<pubDate>Mon, 07 Apr 2008 14:44:59 +0000</pubDate>
		<dc:creator>Interested_Stella</dc:creator>
		
		<guid>http://expert.promomagazine.com/rebates_and_rewards/2008/04/07/next-generation-of-opportunity/</guid>
		<description><![CDATA[Gift card sales are plateauing.  What is the "next generation" of ideas to fuel the business whether by marketing or functionality?  How important will technology be in the future to make cards more useful? ]]></description>
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		<title>Music Licensing/Production Library-How can this help us?</title>
		<link>http://expert.promomagazine.com/rebates_and_rewards/2008/02/26/music-licensingproduction-library-how-can-this-help-us/</link>
		<comments>http://expert.promomagazine.com/rebates_and_rewards/2008/02/26/music-licensingproduction-library-how-can-this-help-us/</comments>
		<pubDate>Tue, 26 Feb 2008 14:39:04 +0000</pubDate>
		<dc:creator>Eve_Adams</dc:creator>
		
	<category>Uncategorized</category>
		<guid>http://expert.promomagazine.com/rebates_and_rewards/2008/02/26/music-licensingproduction-library-how-can-this-help-us/</guid>
		<description><![CDATA[I am the Co-President of ACM Records, Inc. - www.acmrecords.com a Music Production Library, Label, Publisher, Music Directors etc..We have a good deal of the 'main gate keepers' or decision makers at our disposal but even with the 'free music from our hand delivered hard drive complete with over 10,000 pieces of great music in [...]]]></description>
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		<title>Gift Card Promotions</title>
		<link>http://expert.promomagazine.com/rebates_and_rewards/2008/01/23/gift-card-promotions/</link>
		<comments>http://expert.promomagazine.com/rebates_and_rewards/2008/01/23/gift-card-promotions/</comments>
		<pubDate>Wed, 23 Jan 2008 15:38:26 +0000</pubDate>
		<dc:creator>Adam_Golomb</dc:creator>
		
	<category>Uncategorized</category>
		<guid>http://expert.promomagazine.com/rebates_and_rewards/2008/01/23/gift-card-promotions/</guid>
		<description><![CDATA[I am the director of marketing for a restaurant chain and have been challenged to grow our gift card sales by 10% next year.  What are the best promotions you have seen to increase gift card sales? ]]></description>
		<wfw:commentRSS>http://expert.promomagazine.com/rebates_and_rewards/2008/01/23/gift-card-promotions/feed/</wfw:commentRSS>
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		<title>Prepaid Reward Card expiration</title>
		<link>http://expert.promomagazine.com/rebates_and_rewards/2008/01/21/prepaid-reward-card-expiration/</link>
		<comments>http://expert.promomagazine.com/rebates_and_rewards/2008/01/21/prepaid-reward-card-expiration/</comments>
		<pubDate>Mon, 21 Jan 2008 19:43:33 +0000</pubDate>
		<dc:creator>John_Lane</dc:creator>
		
		<guid>http://expert.promomagazine.com/rebates_and_rewards/2008/01/21/prepaid-reward-card-expiration/</guid>
		<description><![CDATA[Is there an industry "standard" for prepaid reward card expiration dates?  We received some with 6 month expiry dates-I think that is too short ]]></description>
		<wfw:commentRSS>http://expert.promomagazine.com/rebates_and_rewards/2008/01/21/prepaid-reward-card-expiration/feed/</wfw:commentRSS>
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		<title>checks versus gift cards</title>
		<link>http://expert.promomagazine.com/rebates_and_rewards/2008/01/09/checks-versus-gift-cards/</link>
		<comments>http://expert.promomagazine.com/rebates_and_rewards/2008/01/09/checks-versus-gift-cards/</comments>
		<pubDate>Wed, 09 Jan 2008 15:04:00 +0000</pubDate>
		<dc:creator>Harry_Tomblood</dc:creator>
		
	<category>Uncategorized</category>
		<guid>http://expert.promomagazine.com/rebates_and_rewards/2008/01/09/checks-versus-gift-cards/</guid>
		<description><![CDATA[I’m seeing more gift cards, reward cards, etc. being used all the time…is there an advantage to using them instead of using checks?  ]]></description>
		<wfw:commentRSS>http://expert.promomagazine.com/rebates_and_rewards/2008/01/09/checks-versus-gift-cards/feed/</wfw:commentRSS>
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		<title>Prepaid and Preloaded cards</title>
		<link>http://expert.promomagazine.com/rebates_and_rewards/2008/01/07/prepaid-and-preloaded-cards/</link>
		<comments>http://expert.promomagazine.com/rebates_and_rewards/2008/01/07/prepaid-and-preloaded-cards/</comments>
		<pubDate>Mon, 07 Jan 2008 22:02:30 +0000</pubDate>
		<dc:creator>Mary_Long</dc:creator>
		
	<category>Uncategorized</category>
		<guid>http://expert.promomagazine.com/rebates_and_rewards/2008/01/07/prepaid-and-preloaded-cards/</guid>
		<description><![CDATA[What is the difference between a Prepaid gift card and a Preloaded reward card? ]]></description>
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