Archive for September, 2008
Green Rebates
Posted by Jan from Omaha, NE, US on September 3, 2008
Your ‘green rebates’ sounds very interesting, but I don’t quite follow how this works. Can you explain it to me?
Sure, glad you asked!
The first step, of course, is to indicate on your campaign that a portion of the rebate dollars can be used to offset carbon, as part of your GREEN message. If your company is also contributing a part of the rebate money to help offset carbon, you would indicate that as well. Tip: if you are planning to offer a $100 MIR for a product, we suggest you offer the consumer a $90 rebate and use the $10 to make a corporate donation per qualified sale – at no additional cost to you. Then, simply ask your customer to check off a box on the MIR submission indicating how much, if any, of their rebate they want to donate: EG: [ ] All [ ] $10 [ ] $25 [ ] None, thank you. Our care team will work with you to write all the appropriate copy for you.
Once we know the amount of funds that are generated, we work with livclean™ to fund their internationally accredited initiatives that help offset carbon in our atmosphere. We then send the consumer a certificate acknowledging their contribution to our global carbon offset initiatives.
NOTE: livclean’s carbon offset programs are recognized by The David Suzuki Foundation and certified by numerous international associations.



